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“I don't know how to make a hit record; I always say this at record company meetings,” Fiasco noted. “I don't know how to experience flash-in-the-pan success, which we equate with a hit record, where you are a 'flavor of the month,' and then it dies off because that record is bigger than the artist themselves.
“I have to make great bodies of work – I'm not saying my body of work is great – but I have to intentionally make very good albums. I'm like the 'no-hit wonder,' because there are no hits on my albums. So, people are more interested in me as an artist, and that's one of the key ingredients for me to be successful, to be relevant.
“It's the difference between selling a million records and making a ton of money on a (music) ring-tone, and then disappearing, or hustling and grinding and really working hard. It pays off in the end. Because concert promoters can say: 'You only have one song.' But they can't pull that with me; I've got two hours of good songs.”